Privacy Policy

When you purchase something from our website, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.

Email marketing: With your permission, we may send you emails about our store, new products and other updates.

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.

If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at info1@elpasosaddleblanket.com or mailing us at: El Paso Saddleblanket Company 6935 Commerce Avenue, El Paso, TX, 79915, United States

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

Our store is hosted on WooCommerce. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through WooCommerce’s data storage, databases and the general WooCommerce application. They store your data on a secure server behind a firewall.

If you choose a direct payment gateway to complete your purchase, then Stripe stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Stripe retains payment information and transactional records for as long as required by law.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our company and its service providers.

For more insight, you may also want to read WooCommerce Terms of Service here or Privacy Statement here.

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.

Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

Our website uses cookies and similar technologies to provide and improve our website, support our online ordering functionality, understand how visitors use our website, and measure the effectiveness of our advertising.

A cookie is a small text file that a website may place on your web browser or device. Cookies can allow a website to recognize your browser, remember information about your visit, maintain your shopping cart, keep you signed in, and provide other website functionality.

We use different types of cookies for different purposes.

Strictly Necessary Cookies

These cookies are necessary for the website to function properly. They support essential website functions such as website security, user authentication, maintaining shopping cart and session information, processing orders, and other functionality necessary to provide the services requested by visitors and customers.

Because these cookies are necessary for the operation of the website, they generally cannot be disabled through our cookie preference tool.

Analytics Cookies

We use Google Analytics to help us understand how visitors use our website and to improve the website and our services.

Google Analytics may collect information such as pages visited, how visitors navigate the website, browser and device information, approximate geographic information, and information about website interactions. Google Analytics may use cookies and similar technologies to distinguish users and sessions and to measure website activity.

Analytics cookies are used only in accordance with the consent choices made through our cookie preference tool where consent is required.

Advertising and Marketing Cookies

We use Google Ads and related Google advertising technologies to advertise our products and services, measure the effectiveness of our advertising campaigns, and understand interactions with our advertisements.

Depending on the advertising features enabled on our website, Google may use cookies or similar identifiers to measure advertising conversions, associate visits with advertising campaigns, or provide advertising and remarketing functionality.

Advertising cookies and related technologies are controlled according to the choices you make through our cookie preference tool where consent is required.

Managing Your Cookie Preferences

When you visit our website, you may be presented with a cookie consent notice that allows you to accept or reject non-essential cookies and, where applicable, manage your preferences by cookie category.

You may change or withdraw your cookie preferences at any time through the cookie preference controls provided on our website. You may also control or delete cookies through your web browser settings. Disabling certain cookies may affect the functionality or availability of some features of the website.

Google

We use services provided by Google, including Google Analytics and Google Ads. Google’s services may process information collected through cookies and similar technologies in accordance with Google’s applicable privacy policies and terms.

For additional information about how Google uses information from websites and applications that use its services, please visit Google’s information regarding how it uses information from sites or apps that use its services.

Where applicable, our website uses Google Consent Mode to communicate your consent choices to Google and to adjust the behavior of Google Analytics and Google Ads according to those choices.

Changes to Cookie Practices

We may update the cookies and similar technologies used on our website from time to time as our website, services, analytics, and advertising practices change. Any material changes will be reflected in this Privacy Policy.

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Compliance Officer at info1@elpasosaddleblanket.com.
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Effective Date: September 08, 2026
Last Updated: September 08, 2026
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Last Updated” date.

Who we are

Suggested text: Our website address is: https://www.elpasosaddleblanket.com.

 

Comments

Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

 

Media

Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

 

Cookies

Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

 

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

 

Who we share your data with

Suggested text: If you request a password reset, your IP address will be included in the reset email.

 

How long we retain your data

Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

 

What rights you have over your data

Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

 

Where your data is sent

Suggested text: Visitor comments may be checked through an automated spam detection service.